Medhouse, a member of KI Science Park, invites you to…
HOW DIGITAL ACCOUNT MANAGERS DRIVE REACH, IMPACT & EFFICIENCY
The Nordic life science market is undergoing a structural shift. Declining HCP access, increasing engagement complexity, and rising cost per interaction are putting pressure on traditional, field-force-only commercial models.
Medhouse invites you to a focused management session where we share how Digital Account Managers (DAMs) help pharma companies sustain strong HCP relationships, expand reach, and improve commercial efficiency — without increasing field force size.
WHO SHOULD ATTEND
Managing Directors and leaders within Commercial, Business Unit, Sales, and Marketing functions who are evaluating future-ready engagement models aligned with today’s access realities.
SESSION FORMAT
• 25-minute executive presentation
• 20-minute open discussion and Q&A
WHAT YOU WILL GAIN
• A clear business case for Digital Account Management
• How DAMs complement and extend field sales models
• Where DAMs generate the highest ROI across specialty and low-prevalence therapy areas
• Key success factors to reduce execution risk and ensure measurable impact
SPEAKERS
Krister Sandström
Managing Director Nordic
krister.sandstrom@medhouse.se
Tomas Ludvigsson
Managing partner & Founder
tomas.ludvigsson@medhouse.se
Please note that places are limited and advance registration is required. We kindly encourage you to register as soon as possible.
